Technology that powers performance
C Squared’s technology infrastructure is enabling the next evolution of recruitment advertising, moving it closer to the hire and making it fit for the age of AI.
Our groundbreaking Exchange Traded Feeds (ETFs) enable Ad Agencies, Programmatics and Publishers to deliver more qualified applicants to their clients whilst maximizing their revenue.
It’s free to join, simple to set up, and payment is based on success.
As featured in
Next generation
recruitment advertising
Move closer to the hire by shifting to a quality based advertising model (CPQA), solving the problems created by AI of too many unsuitable applicants and bridging the disconnect between what advertisers want - quality, and what the industry is paid to supply - quantity.
Agencies &
Programmatics
Deliver more qualified applicants.
Job Boards & Publishers
Maximize your revenue.
Our Partners
Exchange Traded Feeds (ETFs)
Our unique ETFs are curated groups of jobs that share similar properties, collated into specialist XML feeds.
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Publishers can maximize their revenue by selecting the most appropriate ETFs for their audiences, based on job performance, industry, job type or revenue model, whilst delivering more qualified applicants to Advertisers.
Ticker
Name
Current jobs
Conversion rates
Basis
Est. Budget
EARN
High earning opportunities
250K
5.6%
CPA
$50m
HICR
High conversion rate
81K
Our HICR ETF brings together a collection of jobs, based on a rolling six month's data, calculated from click to application.
6.1%
CPA
$14.5m
SENR
Senior US jobs
28K
3.8%
CPA
$7m
GIGJ
Gig economy jobs
30K
CPA
$4.5m
TCHJ
IT sector jobs
44K
3.1%
CPC
$11m
BLUE
Blue collar jobs
302K
5.8%
CPA
$45.3m
4.1%
Live data coming soon...
Analytics Dashboard
Set up, manage and track performance
Simple one-click setup and a cutting-edge dashboard with detailed analytics, C Squared enables Agencies and Publishers to easily track and optimise their performance.
Advertisers
Automatically upload job feeds for free (using XML feeds or APIs).​
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Group jobs and apply any campaign rules, including required qualifications or verifications.
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Generate more qualified applicants.
Publishers
Sign up to create your free account.
Select which ETFs are right for you.
Upload the XML feed URL to your site.
Track responses and get paid based on success.
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Awards & Accolades
Our Ecosystem
Integrated technology infrastructure
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C Squared’s technology infrastructure creates a unique trust-based ecosystem that powers the performance of recruitment advertising, delivering more qualified applicants for advertisers, maximizing revenue for publishers and fast-tracking applications for Jobseekers.